Referrals can be the life’s blood of a practice.
They can also be the advisors achilles heel.
So how can your advisors not suffer death by referrals – and how can you build your PVP-Peerless Value Proposition® at the same time?
10 Surefire Ways Wholesalers Screw Up A Sales Meeting
Ed. note: This article was originally written by a sales manager who wishes to remain anonymous.
I’ve enjoyed great partnerships with wholesalers over the years, and most of the meetings I’ve planned have involved wholesalers.
Whether it’s sales coaching or a new product roll-out, wholesalers usually add an important dynamic to meetings.
I normally welcome this group of business partners to participate.
But not always.
What Are The Five Drivers of Wholesaler Dissatisfaction?
Unique to the profession, wholesalers frequently spend hours upon hours alone. They are driving long distances from Point A to Point B, enduring unending air travel delays, or are holed up in the local Hilton.
And, not at all unique to the profession, during that alone time they have time to think.
Sometimes as they think they become increasingly dissatisfied.
And like listening to a dripping faucet in a rundown Radisson they get obsessed by the noise of their thoughts.
So what is it that wholesalers are dissatisfied about? [Read more…]
8 Wholesaler Reads To Help You Craft Your S&P Downgrade and Market Correction Story
Hopefully you have had a chance to read the post from last week entitled CNBC Says The Sky Is Falling, Again – What Are 7 Things A Wholesaler Should Do?
And that was written BEFORE the S&P downgrade.
If you are like many wholesalers, today you are looking for talking points that will assist you in crafting the message I spoke of in the post linked above.
Here are some places to look today:
Too Cheesy For Your Practice?
7.2 billion.
That’s the number of slices of Kraft cheese produced per year.
But, Kraft’s iconic American cheese is losing ground in today’s America.*
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