We frequently speak to wholesalers about their effectiveness at advisor conferences.
And we have written about it too.
Here.
And here.
Recently, it has us asking what if?
How Can Wholesalers Become a Category of One? – Joe Calloway
What are the best practices of the best companies?
How do you set yourself apart from your competitors and turn your practice into a market leader?
For these questions and more we have Joe Calloway with us.
How Great Wholesalers Get The Appointment Without Leading With Product
A reader of this blog and student of the Wholesaler Email Clinic writes to us:
“How you would formulate a meeting request email where you have no value add and [product] from a firm no one has heard of to a group of pure RIA’s?
My conundrum is I cannot lead with business building tools because I have none, I should not lead with product and there is no brand recognition to a group of folks that don’t know me from a whole in the wall. [Read more…]
One Simple (But Not Easy) Way Wholesalers Increase Their MQ-Memorability Quotient®
The bar is really set quite low.
These days even basic business protocols can earn you huge points.
How will you increase your MQ-Memorability Quotient®?
The Most Powerful Way to Understand and Communicate with Advisors with Scott Schwefel
Product knowledge? Check.
Ready to add value? Check.
Effectively communicate your message? Many of us need improvement.
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