100 years worth of amazing lessons.
That’s what it feels like after nearly 10 years in Entrepreneurial America.
And the relateable message to your wholesaling practice is this:
If you want to build someone’s loyalty quickly and impressively come to their rescue.
Be a hero when a hero is in need.
The story:
23 days before we are set to go to press for the Fall 2012 issue of I Carry The Bag magazine we terminated our relationship with our graphic designer.
In a mad scramble to find a suitable replacement we reached out to four designers.
After +15-years of service to our wholesaling community, I've now retired - and I’m committed to keeping all our resources available for future generations of wholesalers and their leaders – but only as long as it makes fiscal sense.
Please consider a seamless, no fee donation using Zelle or PayPal.
Our Zelle address is: shorespeak@gmail.com or use the QR codes.
THANK YOU!
Rob Shore
Founder
Designer #1 – no email reply after 3 days.
Designer #2 – no email reply after 2 days.
Designer #3 – Prompt reply but wanted to upsell us for more services.
Designer #4 – Returned our outreach in under 4 hours, scheduled a phone call to better understand our predicament/requirements, and found a way to get our immediate need handled (at an acceptable price point) before worrying about the next phase of the relationship.
Clearly Designer #4 gets the whole hero idea.
So the next time you get a call from an advisor in need, see if you can be their hero.
Then watch the relationship blossom.


The Results: What’s Your Sales Outlook?
It. Just. Is. – Your Futile Search for the Cure to Your To Do List
61 Ways to Kill It in 2017
It’s Getting Harder and Harder To Get Your Message To Advisors
Are Your Advisor Appointments Diagnostic or Prescriptive?