One Awesome Sales Idea

You know Ben, right?

Benjamin Franklin that is.

In 1758 he published a book called The Way To Wealth, written as a preface to Poor Richard’s Almanac.

In only 30 pages he delivers all of the goodness you’d expect from a guy that gets his picture on a hundred dollar bill.

In fact, this book is where two of Ben’s all-time greatest hits come from:

Early to bed and early to rise makes a man healthy, wealthy, and wise

There are no gains without pains

And, if you read the book carefully, you’ll find dozens more.

Sales Idea: What if you bought copies for your Top 25 producers, inscribed the inside cover with a personal message and shot it out to them in the mail?

Here’s a link to The Way To Wealth.

Think your MQ-Memorability Quotient® will go up?

Did Ben fly a kite?