Where Good Wholesalers Become Great Wholesalers • Wholesaler Coaching • Wholesaler Training • Wholesaler Keynote Speaker
I had a boss that always used to say, “Your best clients are your competitors best prospects.”
Which means you need to guard the relationship you have with your top producers – closely.
That said, have you ever wondered how much is too much when catering to needs of your very best clients?
Ever heard of the freshman 15?
While you may be associating this weight gain phenomenon with the first year of college, the truth is that a wholesaler’s first year in the field is subject to the same perils.
And some wholesalers never recover.
Hopefully you have had a chance to read the post from last week entitled CNBC Says The Sky Is Falling, Again – What Are 7 Things A Wholesaler Should Do?
And that was written BEFORE the S&P downgrade.
If you are like many wholesalers, today you are looking for talking points that will assist you in crafting the message I spoke of in the post linked above.
Here are some places to look today:
Wholesaler are always asking us how to shorten the sales cycle and get advisors to ‘buy’ their products.
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You get the call that your manager is coming to town and expects to ride shotgun with you for 3 days.
Most wholesalers have a mixture of emotions:
Dread: No one likes to have their performance evaluated in the act of performing. This is especially true if your sales numbers have not been up to snuff.
Anxiety: Will you make the right impression? Will all of your planned activities actually happen and not get canceled? Will you get lost on the way to a reps office?
