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You are here: Home / General Wholesaling / Wholesaler Lessons From A Meltdown

Wholesaler Lessons From A Meltdown

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When I speak to live audiences I ask them, as a part of discussing The Five New Realities, what they learned from the Great Recession.

With the market having recovered all of the lost ground of the market meltdown, 88% of investment managers forecasting positive equity returns in 2011, and distribution teams opening up long sealed checkbooks, it seems that the good times for wholesalers are on the cusp of being back in vogue – in a big way.

But wait.

Before you go ‘all in’ with this new euphoria let me ask you this: What did you learn from the recession?

And more importantly, what did you learn then that you are committed to continuing to doing now?

During the worst of times, circa 2008/2009, in the effort to retain your position, stature and income, were you:

more innovative?
harder working?
better prepared?
more resilient?
myopically focussed?
open to advice?
trying your hardest?

How about now that the worm is turning?

Great wholesalers, sales managers, and senior executives all share one common trait: they learned from the lessons offered by deepest depths of their past challenges.

What did you learn?

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