Where Good Wholesalers Become Great Wholesalers • Wholesaler Coaching • Wholesaler Training • Wholesaler Keynote Speaker
Every week I call wholesalers at a host of firms, in virtually all channels, and I continue to be astounded how few take advantage of voicemail as any kind of selling tool.
In fact sometimes I’m not even certain that I have reached their business line – a function of the wholesaler failing to mention the name of their firm.
Why not tackle this one business building idea that is relatively painless and takes mere moments to implement.
“We’re adding a little something to this month’s sales contest. As you all know, first prize is a Cadillac Eldorado.
Second prize is a set of steak knives.
Third prize is you’re fired.”
For anyone who has seen Glengarry Glen Ross, the classic 1992 film starring a host of acting greats, then you know that this quote comes from the amazing seven minute speech by Blake (Alec Baldwin) as he addresses his underperforming sales team.
